Lyft AMP

Packaging, Print

Lyft is one of the most popular ride share services in the US. Lyft AMP is a device for drivers to connect to the Lyft app and customize to match the color passengers see in the app during pickups. The project was to come up with packaging concepts for AMP shipping box. By applying visual elements directly from the AMP device, I explored a variety of ideation prior to the final design.